Site Recovery gains ground in business continuity strategies

Teltec Data analyzes how companies can structure IT environment recovery strategies amid the growing financial impact of service disruptions.

System downtime is no longer an issue limited to the technology department. In an analysis of business continuity, Teltec Data, a Brazilian company specializing in digital ecosystems, examines how strategies for recovering environments, data, and applications can reduce the impact of failures and disruptions on operations. The topic is becoming increasingly relevant as companies grow more dependent on digital services and begin to consider continuity as part of operational planning.
A study published in 2026 by Splunk, in partnership with Oxford Economics, estimates that service disruptions and degradations generate an aggregate annual cost of US$600 billion for companies in the Global 2000. According to the study, this represents a 50% increase compared with 2024. The figure highlights the scale of a problem that can affect revenue, productivity, customer relationships, and even market perception.
In this scenario, business continuity requires more than procedures defined for emergency situations. The strategy must consider how systems, applications, and data will be recovered when the primary environment becomes unavailable and how long the company can operate with unavailable services without compromising its activities.
This is where the concept of Site Recovery applies: a disaster recovery strategy based on replicating systems and workloads to a contingency environment. Rather than relying solely on a copy of the data, the approach seeks to maintain an environment prepared to take over operations if the primary environment is affected by a failure, outage, or incident.
In practice, physical and virtual machines can be replicated from a primary environment to a cloud-based contingency infrastructure. In the event of a disruption, the recovery process enables systems and applications to be restored from this environment, reducing the time required to resume operations.
The strategy is also directly related to backup. While Site Recovery focuses on recovering environments and workloads, backup maintains copies of data so that information can be restored when necessary. According to the company, both can be part of the same continuity strategy, especially in scenarios involving infrastructure failures, operational errors, natural disasters, or cyberattacks.
For companies using cloud environments, recovery can also be structured according to the scale and characteristics of their operations. The contingency infrastructure can adapt to changes in the primary environment without requiring the organization to maintain physical infrastructure dedicated exclusively to recovery.
Security is another important consideration. A continuity strategy must address not only system availability, but also the possibility that the primary environment itself has been compromised. Protected copies and defined recovery processes help reduce dependence on infrastructure that may be unavailable or affected during an incident.
Teltec Data emphasizes that governance is also part of this planning. Defining which systems need to be recovered first, which data is a priority, and which procedures should be carried out in each scenario helps ensure that recovery does not depend on decisions made during a crisis. For organizations subject to regulatory requirements, this planning can also support compliance with policies related to data protection and recovery.
"Business continuity does not begin when an incident occurs. It needs to be planned in advance, based on an assessment of what the company cannot afford to stop operating and how long each service can remain unavailable. Recovery technology is part of this strategy, but the outcome also depends on processes, priorities, and testing that make it possible to restore the environment when necessary," says Frankllin Nunes, Chief Technology Officer at Teltec Data.
Teltec Data provides managed cloud services that include operations, security, governance, and environment optimization. Within this approach, Site Recovery Implementation Services covers the replication of workloads from physical and virtual environments to a cloud-based contingency environment, while Cloud Backup keeps data protected for recovery.
The purpose of this type of strategy is to reduce dependence on manual actions during an outage and establish, before an incident occurs, the mechanisms required to recover systems and information. For IT teams, this also means having defined processes for different scenarios rather than building a response only after operations have already been affected.
As digital infrastructure supports a growing share of companies' activities, continuity is no longer treated solely as a plan for exceptional situations. The ability to recover environments, data, and applications becomes part of operational management itself.
*By Frankllin Nunes, Chief Technology Officer at Teltec Data.
Read more at: Revista Kdea 360


